At the 2015 SEA National Conference in Lisle, Illinois, Mike Veny, professional drummer, entrepreneur, and mental health speaker, encouraged students to not fear rejection, but set rejection as the goal. Every entrepreneur has to sell in one form or another, but selling comes with the potential of being told no. After consistently being told no, it’s natural to shift your approach, goals and even expectations. But what if the no’s you’re receiving aren’t because of your approach, but just a natural part of the process?
Mike was once asked by a mentor how many times he had been rejected in the past week. When he answered “none,” his mentor responded with, “then you’re not trying hard enough.” By fearing rejection, we miss opportunities. The idea of this strategy is that by setting rejection as the goal, you’ll no longer fear failure and will actively put yourself in more selling situations.
The power of embracing rejection isn’t just important for selling or being an entrepreneur – it’s even the theme of a popular game. Rejection Therapy, which I learned about from a conference attendee after Mike Veny’s talk mentioned above, is a game designed to build confidence and overcome the fear of rejection. The objections of the game outline the negative side of the fear of rejection and why working to face and overcome rejection is an important process.
- To be more aware of how irrational social fears control and restrict our lives
- Smash the tyranny of fear and reap the treasures (treasures include wealth, relationships and self-confidence)
- Learn from, and even enjoy rejection
- To not be attached to outcomes, especially when it involves the free agency of other people
- Permit yourself to fail
To succeed, you have to be willing to fail. How can you get rejected today?
My attempt at rejection for the day: I'd like to invite you to consider adding a writer to your marketing efforts. The power of telling and sharing your story can increase the strength or your brand and lead directly to sales. Email Michael@TrepRep.com to discuss how I can help your business grow.
Michael Luchies is the Founder of TrepRep, Director of Content Programming forPursuit, Interview Editor for Under30CEO, Entrepreneurship Lecturer at Illinois State University, TEW 2 contributor, and writer of all things entrepreneurship. Connect with Michael on Google+, LinkedIn, Facebook and Twitter.
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