January’s recap article: Month One Recap of 365 Days of Publishing
I’ll preface this February’s statistics with a recap of the specifics on my process and what has been part of this ongoing experiment so far.
- I publish one article each day on LinkedIn.
- That article is soon republished on Medium, and on my personal website,MichaelLuchies.com. In February, this was not done as consistently as in January.
- For the first month, I published the majority of articles from 7-8am CST. In February, I published nearly all of the articles in between 12-1pm CST. For March, I plan to publish around 12-1am CST.
- The article is promoted on my LinkedIn page, Twitter page, and Facebook fan page.
- I only promote the LinkedIn post.
Article Statistics on Linkedin
- Total reads: 5,847 (last month: 9,102)
- Average views per article: 208.82 (last month: 293.6)
- Highest views: 1,915 – Former Employee’s Take on RadioShack’s Bankruptcy(last month: 2,860 – Why Ideas Are Worthless To Those Who Fail To Act)
- Lowest views: 32 – Introducing TrepRep (last month: 23 – Focusing on What Matters: The Value of a Virtual Assistant)
- Total likes: 495 (last month: 617)
- Average likes per article: 17.68 (last month: 19.9)
- Highest likes: 54 (last month: 136)
- Lowest likes: 2 (last month: 0)
- Total comments: 75 (last month: 208)
- Average comments per article: 2.68 (last month: 6.71)
- Highest comments: 6 (last month: 46)
- Lowest comments: 0 (last month: 1)
- Followers went from 1,524 on January 31 to 1,701 on February 28 (last month: 1,062 to 1,524)
- 11.6% increase (last month: 43.5% increase)
- Profile views (Chart below)
- Followers went from 119 on January 31 to 133 on February 28 (last month: 99 to 119)
- 11.76% increase (last month: 20.2% increase)
- 52 views with no promotion (last month: 89 views)
Website - MichaelLuchies.com
Total website visits went from 1,323 to 1,164. Per day visits went from 42 to 41 (last month from 669 total visits to 1,323)
- 12% decrease (last month: 92.8% increase)
Twitter - @MichaelLuchies
- Followers went from 646 on January 31 to 694 on February 28 (last month from 561 to 646)
- 7.4% increase (last month: 15.15% increase)
Other Wins this Month
- I conducted eight interviews with new or refreshed LinkedIn connections for future articles
- Featured on episode 11 of the Over Beers Podcast
- Agreed to co-host Entrepreneurs on Campus radio show on Your15Minutes Radio Network with Katie Sowa